CHANGING ENERGY RELATED BEHAVIOUR WEBINAR
16 November 2021 (1:30pm – 4:00pm)
“I thought exploring the different types of behaviour was great but also the emphasis in EAST techniques will be very useful”
The webinar aims to make delegates aware of some of the theories and findings in the field of decision making, focusing specifically on simple practical things they can do to encourage people to act on the energy-related advice they receive.
This course is designed for frontline staff working in a range of organisations who are in a position to provide energy-related advice directly to householders either face-to-face or via the telephone.
- the barriers/ cognitive biases discouraging householders from acting on energy advice
- some of the key factors influencing decision making
- actions to encourage householders to act on energy-related advice
- The main barriers explaining why householders do not always act on energy advice.
- Key factors influencing decision making including
significant cognitive biases (for example, loss aversion and social norms).
- Actions to help overcome the key biases and encourage people to act on the advice they are given. This includes framing the message – making it personal, relevant and engaging.
- The EAST (make the advice/ intervention Easy, Attractive, Social and Timely) model can be used to increase the likelihood of advice being acted on.
HOW WILL THE WEBINAR WORK?
Webinars will be delivered live via Zoom (video conferencing facility) by our expert tutors to small groups to ensure a good level of interaction and support for learners. Participants will require a device with a camera and sound.
FEES (PER PERSON)
Places are available free of charge to non-commercial organisations (including local authorities, advice agencies, housing associations etc). Learners must also be frontline staff or volunteers that encounter and provide advice to those in or at risk of fuel poverty as part of their day to day role.
16 November 2021 (1:15pm registration for a 1:30pm start – 4:00pm)
FURTHER INFORMATION FROM
Lynsey Thompson, Training Co-ordinator, NEA