NEA Cymru today launches Warm and Safe Homes Campaign

NEA Cymru is today launching its Warm and Safe Homes Campaign at the Senedd to raise awareness of the issue of fuel poverty and its increased risk to health and safety.

Across Wales, fuel poverty is blighting the lives of over 291,000 households – that’s 1 in four households affected. Furthermore, 9,020 excess winter deaths have occurred over the last 5 years in Wales. The World Health Organisation attributes 30% of these deaths to living in a cold home. NEA research shows that cold homes in the UK kill about the same number of people each year as breast cancer and prostate cancer, and represents a death toll that is comparable to the number of people who die from high blood pressure or alcohol-related causes. You are almost 10 times more likely to die from a cold home than you are in a road traffic accident.

The Warm and Safe Homes Campaign aims to highlight what needs to change to ensure everyone in Wales can enjoy the comfort of a safe, dry and warm home, which is conducive to health and wellbeing.  Today’s launch will give Assembly Members the opportunity to learn more about fuel poverty and what help and assistance is available from third sector organisations, energy suppliers, and government schemes across Wales.

Director of NEA Cymru, Carole Morgan-Jones, said: “Today, we are highlighting that living in a cold, damp, and unsafe home is simply not acceptable in today’s society.  Our campaign aims to bring home to politicians, health professionals and decision makers the adverse intolerable consequences of not addressing the issue – poorer physical and mental health, premature deaths, risks to personal safety and unnecessary misery and personal suffering.   However, the benefits of improving our homes to a warm and comfortable level are manifold and will also help to reduce health and social care costs for all.”

Notes to Editors

  1. For further information please contact Carole Morgan-Jones, Director, NEA Cymru, tel 02920 229322 or email
  2. NEA is the UK’s leading fuel poverty charity campaigning for affordable warmth. For further details visit
  3. Fuel poverty is defined as the need to spend over 10% of household income on fuel costs to maintain adequate warmth for health and comfort. The latest estimate is that there are 291,000 households living in fuel poverty, equivalent to 23% of households in Wales.
  4. Fuel poverty results from a combination of factors: low household income; unaffordable energy prices; and inadequate heating and insulation standards. The consequences of fuel poverty range from psychological distress, social isolation and physical discomfort to causing or exacerbating serious illness and, in the most extreme cases, to premature death.


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